Marketing Manager | DE | Average Salary Survey 2024

Social Media Manager

Posted 12 September 2022
Key knowledge and tasks

"Manage the companies social media operations."

City	Education	Experience	Knowledge	Gross salary / year
Hamburg	Masters Degree	2-4 Years	Expert	€70,000 EUR

Junior Marketing Manager

Posted 16 June 2022
Key knowledge and tasks

"Influencer collaborations."

City	Education	Experience	Knowledge	Gross salary / year
Berlin	Bachelors Degree	0-1 Year	Expert	€37,000 EUR

Senior Marketing Manager

Posted 27 May 2022
Key knowledge and tasks

"Digital marketing."

City	Education	Experience	Knowledge	Gross salary / year
München	Masters Degree	4-8 Years	Intermediate	€68,800 EUR

Marketing Manager

Posted 14 April 2022
Key knowledge and tasks

"Marketing."

City	Education	Experience	Knowledge	Gross salary / year
Berlin	Bachelors Degree	12-16 Years	Advanced	€81,700 EUR

Junior Sea Manager

Posted 10 January 2022
Key knowledge and tasks

"SEA related tasks."

City	Education	Experience	Knowledge	Gross salary / year
Berlin	Bachelors Degree	0-1 Year	Intermediate	€41,800 EUR

Marketing Manager

Posted 06 January 2022
Key knowledge and tasks

"Responsible for Marketing Strategy."

City	Education	Experience	Knowledge	Gross salary / year
Köln	Bachelors Degree	8-12 Years	Advanced	€69,300 EUR

Offline Marketing Manager

Posted 18 November 2021
Key knowledge and tasks

"Media purchasing, campaign management."

City	Education	Experience	Knowledge	Gross salary / year
Berlin	Bachelors Degree	1-2 Years	Intermediate	€49,500 EUR

Junior Marketing Manager

Posted 02 November 2021
Key knowledge and tasks

"Marketing."

City	Education	Experience	Knowledge	Gross salary / year
München	Masters Degree	0-1 Year	Intermediate	€57,200 EUR

Program Manager

Posted 02 October 2021
Key knowledge and tasks

"Change management."

City	Education	Experience	Knowledge	Gross salary / year
Köln	Masters Degree	4-8 Years	Expert	€105,500 EUR

Marketing Manager And External Communications

Posted 14 July 2021
Key knowledge and tasks

"Social media, Google Ads, press releases, case studies, webinar organization and management, event organization and participation."

City	Education	Experience	Knowledge	Gross salary / year
Berlin	Bachelors Degree	2-4 Years	Advanced	€49,500 EUR

Junior Online Marketplaces Manager

Posted 24 March 2021
Key knowledge and tasks

"Amazon campaigns."

City	Education	Experience	Knowledge	Gross salary / year
Frankfurt am Main	Masters Degree	1-2 Years	n/a	€39,300 EUR

Digital Marketing Manager

Posted 24 February 2021
Key knowledge and tasks

"Salesforce Certified, Adobe Certified."

City	Education	Experience	Knowledge	Gross salary / year
Leipzig	Bachelors Degree	4-8 Years	n/a	€76,400 EUR

Performance Marketing Manager

Posted 05 February 2021
Key knowledge and tasks

"Paid Social, Paid Search, Data Studio."

City	Education	Experience	Knowledge	Gross salary / year
Berlin	Masters Degree	1-2 Years	n/a	€43,600 EUR

Senior Digital Marketing Manager

Posted 01 December 2020
Key knowledge and tasks

"Website, SEO, social media and email marketing management."

City	Education	Experience	Knowledge	Gross salary / year
Berlin	Bachelors Degree	4-8 Years	n/a	€54,900 EUR

Digital Marketing Manager

Posted 08 November 2020
Key knowledge and tasks

"Lead the Multichannel marketing team, strategy and execution for the division accross EMEA. 
Support the redefinition of digital customer engagement management including (online promotion, customer journey definition and engagement strategy), Marketing cloud."

City	Education	Experience	Knowledge	Gross salary / year
Düsseldorf	Bachelors Degree	12-16 Years	n/a	€74,600 EUR

Senior Manager Marketing

Posted 30 August 2020
Key knowledge and tasks

"- Continuously developing and improving processes and tools by identifying, prioritizing and aligning needs across Central Marketing
and with the business units as well as by sharing of best practices
- Act as global Center of Excellence by establishing standard operating procedures and protocols for all marketing-related activities; for example, you will develop a marketing planning and review process across the enterprise in accordance with the company's strategic priorities and define marketing KPIs as well as monitor RoI of marketing investments
- Furthermore, responsible for the alignment, coordination and tracking of activities that span across Central Marketing and will support the implementation of the set goals and roadmap
- Responsible for the establishment and continuous development of a marketing academy in cooperation with internal stakeholders (e. g. HR)
- Actively build up the Marketing Excellence Team and/or a (virtual) internal and external network and own the respective Marketing Excellence budget."

City	Education	Experience	Knowledge	Gross salary / year
Düsseldorf	Bachelors Degree	12-16 Years	n/a	€139,200 EUR

Marketing Manager

Posted 12 July 2020
Key knowledge and tasks

"Online Marketing."

City	Education	Experience	Knowledge	Gross salary / year
Berlin	Bachelors Degree	2-4 Years	n/a	€54,700 EUR

Product Marketing Manager

Posted 30 June 2020
Key knowledge and tasks

"Product marketing management."

City	Education	Experience	Knowledge	Gross salary / year
Köln	Bachelors Degree	8-12 Years	n/a	€94,500 EUR

Marketing Specialist

Posted 25 May 2020
Key knowledge and tasks

"Marketing specialist."

City	Education	Experience	Knowledge	Gross salary / year
Berlin	Bachelors Degree	0-1 Year	n/a	€39,800 EUR

Marketing Manager

Posted 24 October 2019
Key knowledge and tasks

"Online, offline, b2b marketing."

City	Education	Experience	Knowledge	Gross salary / year
Berlin	Bachelors Degree	2-4 Years	n/a	€43,200 EUR

Marketing And Event Manager

Posted 18 July 2019
Key knowledge and tasks

"Graphic design, Web design, Communication, Strategy planning, content creation."

City	Education	Experience	Knowledge	Gross salary / year
Berlin	Masters Degree	1-2 Years	n/a	€19,800 EUR

Global Marketing Manager

Posted 03 July 2019
Key knowledge and tasks

"Coordinate the global marketing processes of Navvis."

City	Education	Experience	Knowledge	Gross salary / year
München	Masters Degree	2-4 Years	n/a	€99,800 EUR

Digital Marketing Manager

Posted 25 May 2019
Key knowledge and tasks

"Paid marketing, mobile & digital marketing, user acquisition."

City	Education	Experience	Knowledge	Gross salary / year
Berlin	Bachelors Degree	2-4 Years	n/a	€51,500 EUR

Seo Manager

Posted 22 April 2019
Key knowledge and tasks

"Search xh Engine optmization manager for a ecommerce."

City	Education	Experience	Knowledge	Gross salary / year
München	Bachelors Degree	8-12 Years	n/a	€61,700 EUR

Omnichannel Marketing Director

Posted 04 March 2019
Key knowledge and tasks

"Drive the Omnichannel strategy, marketing plan, budget planning and comms plan for a sports apparel organisation."

City	Education	Experience	Knowledge	Gross salary / year
Nürnberg	Bachelors Degree	20+ Years	n/a	€115,300 EUR

Product Manager

Posted 27 February 2019
Key knowledge and tasks

"Working as product manager."

City	Education	Experience	Knowledge	Gross salary / year
Frankfurt am Main	Masters Degree	2-4 Years	n/a	€45,300 EUR

Senior Pricing Manager

Posted 18 January 2019
Key knowledge and tasks

"Strategic pricing, pricing communication, market potential, business cases. . ."

City	Education	Experience	Knowledge	Gross salary / year
München	Masters Degree	8-12 Years	n/a	€93,600 EUR

Junior Community Manager

Posted 09 January 2019
Key knowledge and tasks

"Building a community through Social Media."

City	Education	Experience	Knowledge	Gross salary / year
Berlin	Masters Degree	0-1 Year	n/a	€28,800 EUR

Marketing Mánager

Posted 15 December 2018
Key knowledge and tasks

"Marketing Communications pr sales."

City	Education	Experience	Knowledge	Gross salary / year
Frankfurt am Main	Masters Degree	2-4 Years	n/a	€72,900 EUR

Pr & Marketing Manager

Posted 04 December 2018
Key knowledge and tasks

"Communication, events organisation, marketing management & planning, graphic design."

City	Education	Experience	Knowledge	Gross salary / year
Hamburg	Bachelors Degree	8-12 Years	n/a	€42,600 EUR

Digital Project Manager

Posted 06 November 2018
Key knowledge and tasks

"I'm coordinating website activities that involve optimizing the user experience and conversion rate."

City	Education	Experience	Knowledge	Gross salary / year
Berlin	Bachelors Degree	4-8 Years	n/a	€56,500 EUR

Online Marketing Manager

Posted 21 July 2018
Key knowledge and tasks

"SEM, Google Adwords, Bing Ads, Yandex. Direct."

City	Education	Experience	Knowledge	Gross salary / year
Berlin	Masters Degree	4-8 Years	n/a	€48,200 EUR

MARKETING MANAGER / SALARY
GERMANY

49

€66,663 EUR

€56,360 EUR

€47,083 EUR

Average Salary / Marketing Manager / Germany

Levels / Marketing Manager / Germany (Gross EUR)

Gender / Marketing Manager / Germany (Gross EUR)

Education / Marketing Manager / Germany (Gross EUR)

Experience / Marketing Manager / Germany (Gross EUR)

Age / Marketing Manager / Germany (Gross EUR)

Work Type / Marketing Manager / Germany (Gross EUR)

Cities / Marketing Manager / Germany (Gross EUR)

People's individual salary examples (surveys)

MARKETING MANAGER / SALARY GERMANY

49

€66,663 EUR

€56,360 EUR

€47,083 EUR

Average Salary / Marketing Manager / Germany

Levels / Marketing Manager / Germany (Gross EUR)

Gender / Marketing Manager / Germany (Gross EUR)

Education / Marketing Manager / Germany (Gross EUR)

Experience / Marketing Manager / Germany (Gross EUR)

Age / Marketing Manager / Germany (Gross EUR)

Work Type / Marketing Manager / Germany (Gross EUR)

Cities / Marketing Manager / Germany (Gross EUR)

People's individual salary examples (surveys)

MARKETING MANAGER / SALARY
GERMANY