MARKETING, SALES, PURCHASE / SALARY
FINLAND

SALARY SURVEYS

45

UPDATED
April 2024
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AVERAGE SALARY / YEAR

MOST TYPICAL SALARY / YEAR

Gross income

Net (after tax)

0.91 EUR = 1 USD

€58,875 EUR

$65,023 USD

Helsinki

€48,136 EUR

€38,028 EUR

$42,000 USD

Including "Helsinki"

Excluding "Helsinki"

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Average Salary / Marketing, Sales, Purchase / Finland

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Average salary for Marketing, Sales, Purchase / Finland is €58,875 EUR per year. The most typical earning is €38,028 EUR. All data are based on 45 salary surveys. Salaries are different between men and women. Men receive an average salary of €75,152 EUR. Women receive a salary of €43,733 EUR.

Based on education, the highest salaries receive people with Masters Degree with salary of €62,747 EUR. The second most paid education level is High School with salary of €61,570 EUR.

Different experiences affect earning as well. People with 20+ Years of experience receive salary of €258,415 EUR. Employees with 12-16 Years of experience receive €81,399 EUR.

Levels / Marketing, Sales, Purchase / Finland (Gross EUR)

Salary Levels (EUR) per Year	Surveys	[%]
€9,100 EUR - €13,599 EUR	0	n/a
€13,600 EUR - €18,099 EUR	1	100% 2.22%
€18,100 EUR - €22,599 EUR	3	97.78% 6.67%
€22,600 EUR - €27,199 EUR	1	91.11% 2.22%
€27,200 EUR - €31,699 EUR	0	n/a
€31,700 EUR - €36,199 EUR	2	88.89% 4.44%
THE MOST TYPICAL SALARY
€36,200 EUR - €40,699 EUR	7	84.44% 15.56%
€40,700 EUR - €45,299 EUR	5	68.89% 11.11%
€45,300 EUR - €49,799 EUR	4	57.78% 8.89%
€49,800 EUR - €54,299 EUR	1	48.89% 2.22%
€54,300 EUR - €58,899 EUR	5	46.67% 11.11%
€58,900 EUR - €63,399 EUR	2	35.56% 4.44%
€63,400 EUR - €67,899 EUR	1	31.11% 2.22%
€67,900 EUR - €72,399 EUR	1	28.89% 2.22%
€72,400 EUR - €76,999 EUR	2	26.67% 4.44%
€77,000 EUR - €81,499 EUR	3	22.22% 6.67%
€81,500 EUR - €85,999 EUR	1	15.56% 2.22%
€86,000 EUR - €90,499 EUR	1	13.33% 2.22%
€90,500 EUR - €95,099 EUR	0	n/a
€95,100 EUR - €99,599 EUR	2	11.11% 4.44%
€99,600 EUR - €104,099 EUR	2	6.67% 4.44%
€104,100 EUR - €108,699 EUR	0	n/a
€108,700 EUR - €113,199 EUR	0	n/a
€113,200 EUR - €117,699 EUR	0	n/a
€117,700 EUR - €122,199 EUR	0	n/a
€122,200 EUR - €126,799 EUR	0	n/a
€126,800 EUR - €131,299 EUR	0	n/a
€131,300 EUR - €135,799 EUR	0	n/a
HIGH SALARIES
€135,800 EUR - €144,899 EUR	0	n/a
€144,900 EUR - €153,899 EUR	0	n/a
€153,900 EUR - €162,999 EUR	0	n/a
€163,000 EUR - €171,999 EUR	0	n/a
€172,000 EUR - €181,099 EUR	0	n/a
€181,100 EUR - €190,099 EUR	0	n/a
€190,100 EUR - €199,199 EUR	0	n/a
€199,200 EUR - €208,299 EUR	0	n/a
€208,300 EUR - €217,299 EUR	0	n/a
€217,300 EUR - €226,399 EUR	0	n/a
€226,400 EUR - €316,899 EUR	1	2.22% 2.22%

Gender / Marketing, Sales, Purchase / Finland (Gross EUR)

#		Surveys		AVERAGE SALARY / YEAR
1	Men	20	€75,152 EUR
2	Women	22	€43,733 EUR

Education / Marketing, Sales, Purchase / Finland (Gross EUR)

#		Surveys
1	Masters Degree	24	€62,747 EUR
2	High School	1	€61,570 EUR
3	Bellow H. School	1	€61,570 EUR
4	Doctorate Degree	1	€58,673 EUR
5	Bachelors Degree	18	€53,421 EUR

Experience / Marketing, Sales, Purchase / Finland (Gross EUR)

#		Surveys
1	20+ Years	1	€258,415 EUR
2	12-16 Years	3	€81,399 EUR
3	16-20 Years	5	€80,947 EUR
4	8-12 Years	6	€71,258 EUR
5	4-8 Years	11	€48,894 EUR
6	2-4 Years	11	€42,193 EUR
7	0-1 Year	4	€41,560 EUR
8	1-2 Years	4	€36,489 EUR

Age / Marketing, Sales, Purchase / Finland (Gross EUR)

#		Surveys
1	46-50	2	€168,594 EUR
2	41-45	3	€79,498 EUR
3	36-40	6	€71,802 EUR
4	n/a	3	€61,570 EUR
5	31-35	8	€57,858 EUR
6	51-55	2	€50,252 EUR
7	26-30	16	€46,721 EUR
8	21-25	4	€32,415 EUR
9	14-20	1	€16,841 EUR

Work Type / Marketing, Sales, Purchase / Finland (Gross EUR)

#		Surveys
1	Permanent	34	€61,661 EUR
2	Self Employed	3	€60,393 EUR
3	Contract	7	€50,795 EUR
4	Part Time	1	€16,841 EUR

Cities / Marketing, Sales, Purchase / Finland (Gross EUR)

#		Surveys
1	Espoo	13	€83,482 EUR
2	Tampere	3	€59,216 EUR
3	Turku	1	€49,347 EUR
4	Helsinki	25	€48,169 EUR
5	Vantaa	2	€46,811 EUR
6	Oulu	1	€40,383 EUR

Careers / Marketing, Sales, Purchase / Finland (Gross EUR)

#		Surveys
1	Sales Manager	10	€96,158 EUR
2	Purchasing Manager	3	€81,943 EUR
3	Advertising Coordinator	1	€78,502 EUR
4	Sales Executives	1	€61,570 EUR
5	Lead Purchaser	1	€57,224 EUR
6	Sales Engineer	2	€56,228 EUR
7	Sales	2	€55,232 EUR
8	Marketing Manager	5	€53,331 EUR
9	Other Marketing Career	3	€48,532 EUR
10	Marketing Executive	1	€43,642 EUR
11	Retail Store Manager	1	€41,831 EUR
12	Purchaser	1	€40,383 EUR
13	Sales Representative	4	€39,568 EUR
14	Business Marketing	1	€37,032 EUR
15	Advertising	1	€36,036 EUR
16	Marketing Coordinator	5	€34,769 EUR
17	Marketing	2	€26,348 EUR
18	Inside Sales	1	€25,986 EUR

People's individual salary examples (surveys)

Marketing Planner

Posted 22 May 2023
Key knowledge and tasks

"Updating websites, social media, marketing planning, newspaper editing, photoshop, ."

City	Education	Experience	Knowledge	Gross salary / year
Tampere	Bachelors Degree	4-8 Years	Expert	€41,900 EUR

Key Account Manager

Posted 12 September 2022
Key knowledge and tasks

"C&I and government Key Account Manager for the nordic power market. Contract renewals, upselling and hedge strategy."

City	Education	Experience	Knowledge	Gross salary / year
Turku	Masters Degree	1-2 Years	Advanced	€49,300 EUR

Sales And Marketing Graduate

Posted 10 March 2021
Key knowledge and tasks

"- Financial Reporting
- Performance Reporting
- Dashboard Development
- Training Staff."

City	Education	Experience	Knowledge	Gross salary / year
Espoo	Masters Degree	1-2 Years	n/a	€43,600 EUR

Customer Experience Manager

Posted 05 February 2021
Key knowledge and tasks

"Product manager."

City	Education	Experience	Knowledge	Gross salary / year
Helsinki	Masters Degree	2-4 Years	n/a	€57,800 EUR

Marketing Automation Specialist

Posted 30 December 2020
Key knowledge and tasks

"Conceptualize and implement campaigns."

City	Education	Experience	Knowledge	Gross salary / year
Helsinki	Bachelors Degree	2-4 Years	n/a	€35,900 EUR

Game Marketing Operation

Posted 27 July 2020
Key knowledge and tasks

"Operate game replated campaigns."

City	Education	Experience	Knowledge	Gross salary / year
Helsinki	Bachelors Degree	2-4 Years	n/a	€42,700 EUR

Vp Marketing

Posted 03 January 2020
Key knowledge and tasks

"Acquisition and retention."

City	Education	Experience	Knowledge	Gross salary / year
Helsinki	Masters Degree	12-16 Years	n/a	€71,600 EUR

Marketing Manager

Posted 22 October 2019
Key knowledge and tasks

"It is a job and it pays the bills."

City	Education	Experience	Knowledge	Gross salary / year
Espoo	Doctorate Degree	16-20 Years	n/a	€58,700 EUR

Marketing Manager

Posted 14 October 2019
Key knowledge and tasks

"Digital Marketing, Copywriting, Event Management."

City	Education	Experience	Knowledge	Gross salary / year
Helsinki	Bachelors Degree	4-8 Years	n/a	€37,600 EUR

Marketing

Posted 02 September 2019
Key knowledge and tasks

"Sales and Marketing content ns social media."

City	Education	Experience	Knowledge	Gross salary / year
Helsinki	Masters Degree	0-1 Year	n/a	€37,000 EUR

Senior Manager Sales

Posted 06 August 2019
Key knowledge and tasks

"Business development
Team lead
Profit and loss responsibility 
Coach
Sales forecast
Services management."

City	Education	Experience	Knowledge	Gross salary / year
Tampere	Masters Degree	16-20 Years	n/a	€98,800 EUR

E-commerce Specialist, Amazon

Posted 23 July 2019
Key knowledge and tasks

"Amazon specialist."

City	Education	Experience	Knowledge	Gross salary / year
Espoo	Bachelors Degree	2-4 Years	n/a	€53,500 EUR

Sem Specialist

Posted 20 June 2019
Key knowledge and tasks

"Management of Google Ads."

City	Education	Experience	Knowledge	Gross salary / year
Helsinki	Bachelors Degree	2-4 Years	n/a	€36,000 EUR

Business Development

Posted 29 May 2019
Key knowledge and tasks

"Sales, Account management, marketing."

City	Education	Experience	Knowledge	Gross salary / year
Tampere	Masters Degree	2-4 Years	n/a	€37,000 EUR

Communications Specialist

Posted 28 January 2019
Key knowledge and tasks

"Internal communications."

City	Education	Experience	Knowledge	Gross salary / year
Espoo	Masters Degree	4-8 Years	n/a	€55,600 EUR

E-commerce Specialist

Posted 09 December 2018
Key knowledge and tasks

"Ppc specialist on Amazon."

City	Education	Experience	Knowledge	Gross salary / year
Espoo	Bachelors Degree	2-4 Years	n/a	€78,500 EUR

Marketing Trainee

Posted 07 November 2018
Key knowledge and tasks

"Digital Marketing, Content Marketing."

City	Education	Experience	Knowledge	Gross salary / year
Helsinki	Bachelors Degree	1-2 Years	n/a	€16,800 EUR

Sales Assistant

Posted 03 September 2018
Key knowledge and tasks

"Orders, sales, invoicing."

City	Education	Experience	Knowledge	Gross salary / year
Vantaa	Masters Degree	4-8 Years	n/a	€26,000 EUR

Sales Manager

Posted 15 May 2018
Key knowledge and tasks

"Budgeting, sales management, team leasing,."

City	Education	Experience	Knowledge	Gross salary / year
Helsinki	Masters Degree	12-16 Years	n/a	€83,000 EUR

Sales Development Representative

Posted 16 April 2018
Key knowledge and tasks

"Sales, outbound calls."

City	Education	Experience	Knowledge	Gross salary / year
Helsinki	Masters Degree	1-2 Years	n/a	€36,300 EUR

Category Manager

Posted 21 March 2018
Key knowledge and tasks

"•	Category Management for selected specific electrical components and mechanical components
•	Reaching annual cost reduction targets
•	Participating annual planning and budgeting
•	Map stakeholders (BA) requirements within category
•	Prepare and lead supplier negotiations and business meetings
•	Communicate internally status and activities within categories
•	Aim creating demand driven supply and constant material flow
•	Driving supplier segmentation by initiating segmentation proposals
•	Drive and participate the development of supplier agreements and contracts."

City	Education	Experience	Knowledge	Gross salary / year
Espoo	Masters Degree	12-16 Years	n/a	€89,700 EUR

Marketing Manager

Posted 25 February 2018
Key knowledge and tasks

"Lead generation, digital marketing."

City	Education	Experience	Knowledge	Gross salary / year
Helsinki	Masters Degree	4-8 Years	n/a	€41,000 EUR

Sales Director

Posted 11 February 2018
Key knowledge and tasks

"Business development purchasing director sales."

City	Education	Experience	Knowledge	Gross salary / year
Helsinki	Bachelors Degree	16-20 Years	n/a	€100,900 EUR

Technical Sales

Posted 22 August 2017
Key knowledge and tasks

"Technical sales. Localization, Sales material preperation."

City	Education	Experience	Knowledge	Gross salary / year
Helsinki	Masters Degree	8-12 Years	n/a	€54,500 EUR

MARKETING, SALES, PURCHASE / SALARY FINLAND

45

€58,875 EUR

€48,136 EUR

€38,028 EUR

Average Salary / Marketing, Sales, Purchase / Finland

Levels / Marketing, Sales, Purchase / Finland (Gross EUR)

Gender / Marketing, Sales, Purchase / Finland (Gross EUR)

Education / Marketing, Sales, Purchase / Finland (Gross EUR)

Experience / Marketing, Sales, Purchase / Finland (Gross EUR)

Age / Marketing, Sales, Purchase / Finland (Gross EUR)

Work Type / Marketing, Sales, Purchase / Finland (Gross EUR)

Cities / Marketing, Sales, Purchase / Finland (Gross EUR)

Careers / Marketing, Sales, Purchase / Finland (Gross EUR)

People's individual salary examples (surveys)

MARKETING, SALES, PURCHASE / SALARY
FINLAND