ADVERTISING / SALARY
SHANGHAI

SALARY SURVEYS

8

UPDATED
April 2024
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AVERAGE SALARY / YEAR		MOST TYPICAL SALARY / YEAR		Gross income Net (after tax) 7.08 CNY = 1 USD
704,342 CNY $99,503 USD		191,122 CNY $27,000 USD		Gross income Net (after tax) 7.08 CNY = 1 USD

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Average Salary / Advertising / Shanghai

Advertising

Average salary for Advertising / Shanghai is 704,342 CNY per year. The most typical earning is 191,122 CNY. All data are based on 8 salary surveys. Salaries are different between men and women. Men receive an average salary of 1,025,689 CNY. Women receive a salary of 591,771 CNY.

Based on education, the highest salaries receive people with Bachelors Degree with salary of 778,646 CNY. The second most paid education level is High School with salary of 185,459 CNY.

Different experiences affect earning as well. People with 16-20 Years of experience receive salary of 1,352,012 CNY. Employees with 8-12 Years of experience receive 818,286 CNY.

Levels / Advertising / Shanghai (Gross CNY)

Salary Levels (CNY) per Year	Surveys	[%]
21,200 CNY - 35,399 CNY	0	n/a
35,400 CNY - 70,799 CNY	0	n/a
70,800 CNY - 106,199 CNY	0	n/a
106,200 CNY - 141,599 CNY	0	n/a
141,600 CNY - 176,999 CNY	0	n/a
THE MOST TYPICAL SALARY
177,000 CNY - 212,399 CNY	2	100% 25%
212,400 CNY - 247,699 CNY	0	n/a
247,800 CNY - 283,099 CNY	0	n/a
283,100 CNY - 318,499 CNY	0	n/a
318,500 CNY - 353,899 CNY	1	75% 12.5%
353,900 CNY - 389,299 CNY	0	n/a
389,300 CNY - 424,699 CNY	0	n/a
424,700 CNY - 460,099 CNY	0	n/a
460,100 CNY - 495,499 CNY	1	62.5% 12.5%
495,500 CNY - 530,899 CNY	1	50% 12.5%
530,900 CNY - 566,299 CNY	0	n/a
566,300 CNY - 601,699 CNY	0	n/a
601,700 CNY - 637,099 CNY	0	n/a
637,100 CNY - 672,499 CNY	0	n/a
672,500 CNY - 707,899 CNY	0	n/a
707,900 CNY - 743,199 CNY	0	n/a
743,300 CNY - 778,599 CNY	0	n/a
778,600 CNY - 813,999 CNY	0	n/a
814,000 CNY - 849,399 CNY	0	n/a
849,400 CNY - 884,799 CNY	0	n/a
884,800 CNY - 920,199 CNY	0	n/a
920,200 CNY - 955,599 CNY	0	n/a
955,600 CNY - 990,999 CNY	0	n/a
991,000 CNY - 1,026,399 CNY	0	n/a
1,026,400 CNY - 1,061,799 CNY	0	n/a
HIGH SALARIES
1,061,800 CNY - 1,132,599 CNY	1	37.5% 12.5%
1,132,600 CNY - 1,203,399 CNY	0	n/a
1,203,400 CNY - 1,274,099 CNY	0	n/a
1,274,100 CNY - 1,344,899 CNY	0	n/a
1,344,900 CNY - 1,415,699 CNY	1	25% 12.5%
1,415,700 CNY - 1,486,499 CNY	1	12.5% 12.5%
1,486,500 CNY - 1,557,299 CNY	0	n/a
1,557,300 CNY - 1,628,099 CNY	0	n/a
1,628,100 CNY - 1,698,899 CNY	0	n/a
1,698,900 CNY - 1,769,599 CNY	0	n/a
1,769,700 CNY - 2,477,499 CNY	0	n/a

Gender / Advertising / Shanghai (Gross CNY)

#		Surveys		AVERAGE SALARY / YEAR
1	Men	3	1,025,689 CNY
2	Women	4	591,771 CNY

Education / Advertising / Shanghai (Gross CNY)

#		Surveys		AVERAGE SALARY / YEAR
1	Bachelors Degree	7	778,646 CNY
2	High School	1	185,459 CNY

Experience / Advertising / Shanghai (Gross CNY)

#		Surveys
1	16-20 Years	1	1,352,012 CNY
2	8-12 Years	4	818,286 CNY
3	4-8 Years	2	343,312 CNY
4	2-4 Years	1	322,784 CNY

Age / Advertising / Shanghai (Gross CNY)

#		Surveys
1	36-40	1	1,352,012 CNY
2	26-30	2	979,678 CNY
3	31-35	4	533,018 CNY
4	n/a	1	190,414 CNY

Work Type / Advertising / Shanghai (Gross CNY)

#		Surveys		AVERAGE SALARY / YEAR
1	Self Employed	2	825,364 CNY
2	Permanent	6	663,972 CNY

People's individual salary examples (surveys)

Content Manager

Posted 03 March 2022
Key knowledge and tasks

"Copywriting."

City	Education	Experience	Knowledge	Gross salary / year
Shanghai	Bachelors Degree	2-4 Years	Advanced	322,500 CNY

Creative Director

Posted 06 August 2020
Key knowledge and tasks

"Creative director."

City	Education	Experience	Knowledge	Gross salary / year
Shanghai	Bachelors Degree	8-12 Years	n/a	1,117,000 CNY

Director

Posted 11 December 2018
Key knowledge and tasks

"Professional services for businesses in creative and marketing."

City	Education	Experience	Knowledge	Gross salary / year
Shanghai	Bachelors Degree	8-12 Years	n/a	1,464,600 CNY

General Manager

Posted 12 October 2018
Key knowledge and tasks

"INVESTMENT HEAD."

City	Education	Experience	Knowledge	Gross salary / year
Shanghai	Bachelors Degree	16-20 Years	n/a	1,352,000 CNY

Account Director

Posted 24 August 2018
Key knowledge and tasks

"Communication strategy and execution."

City	Education	Experience	Knowledge	Gross salary / year
Shanghai	Bachelors Degree	8-12 Years	n/a	507,000 CNY

ADVERTISING / SALARY SHANGHAI

8

704,342 CNY

191,122 CNY