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MARKET RESEARCH / SALARY
Average Salary - Market Research / United States UNITED STATES

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SALARY SURVEYS

45

 UPDATED
December 2023
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(based on your career and experience)
AVERAGE SALARY / YEAR MOST TYPICAL SALARY / YEAR
Gross income
Net (after tax)

$73,913 USD

£57,560 GBP
New York City

$74,750 USD

$52,000 USD

£40,495 GBP
Including "New York City"
Excluding "New York City"
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Average Salary / Market Research / United States

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Average salary for Market Research / United States is $73,913 USD per year. The most typical earning is $52,000 USD. All data are based on 45 salary surveys. Salaries are different between men and women. Men receive an average salary of $83,600 USD. Women receive a salary of $79,800 USD.

Based on education, the highest salaries receive people with Doctorate Degree with salary of $100,000 USD. The second most paid education level is Masters Degree with salary of $95,500 USD.

Different experiences affect earning as well. People with 20+ Years of experience receive salary of $132,800 USD. Employees with 12-16 Years of experience receive $117,500 USD.

Levels / Market Research / United States (Gross USD)

Salary Levels (USD) per Year Surveys [%]
$10,000 USD - $14,999 USD
0 n/a
$15,000 USD - $19,999 USD
0 n/a
$20,000 USD - $24,999 USD
1 100%
2.22%
$25,000 USD - $29,999 USD
0 n/a
$30,000 USD - $34,999 USD
1 97.78%
2.22%
$35,000 USD - $39,999 USD
3 95.56%
6.67%
$40,000 USD - $44,999 USD
3 88.89%
6.67%
$45,000 USD - $49,999 USD
2 82.22%
4.44%
THE MOST TYPICAL SALARY
$50,000 USD - $54,999 USD
8 77.78%
17.78%
$55,000 USD - $59,999 USD
4 60%
8.89%
$60,000 USD - $64,999 USD
1 51.11%
2.22%
$65,000 USD - $69,999 USD
2 48.89%
4.44%
$70,000 USD - $74,999 USD
1 44.44%
2.22%
$75,000 USD - $79,999 USD
5 42.22%
11.11%
$80,000 USD - $84,999 USD
1 31.11%
2.22%
$85,000 USD - $89,999 USD
1 28.89%
2.22%
$90,000 USD - $94,999 USD
0 n/a
$95,000 USD - $99,999 USD
1 26.67%
2.22%
$100,000 USD - $104,999 USD
2 24.44%
4.44%
$105,000 USD - $109,999 USD
1 20%
2.22%
$110,000 USD - $114,999 USD
1 17.78%
2.22%
$115,000 USD - $119,999 USD
1 15.56%
2.22%
$120,000 USD - $124,999 USD
1 13.33%
2.22%
$125,000 USD - $129,999 USD
1 11.11%
2.22%
$130,000 USD - $134,999 USD
1 8.89%
2.22%
$135,000 USD - $139,999 USD
1 6.67%
2.22%
$140,000 USD - $144,999 USD
0 n/a
$145,000 USD - $149,999 USD
0 n/a
HIGH SALARIES
$150,000 USD - $159,999 USD
1 4.44%
2.22%
$160,000 USD - $169,999 USD
0 n/a
$170,000 USD - $179,999 USD
0 n/a
$180,000 USD - $189,999 USD
1 2.22%
2.22%
$190,000 USD - $199,999 USD
0 n/a
$200,000 USD - $209,999 USD
0 n/a
$210,000 USD - $219,999 USD
0 n/a
$220,000 USD - $229,999 USD
0 n/a
$230,000 USD - $239,999 USD
0 n/a
$240,000 USD - $249,999 USD
0 n/a
$250,000 USD - $349,999 USD
0 n/a
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Gender / Market Research / United States (Gross USD)

# Surveys AVERAGE SALARY / YEAR
1 Men 15 $83,600 USD
2 Women 20 $79,800 USD

Education / Market Research / United States (Gross USD)

# Surveys AVERAGE SALARY / YEAR
1 Doctorate Degree 1 $100,000 USD
2 Masters Degree 12 $95,500 USD
3 Bachelors Degree 32 $65,000 USD

Experience / Market Research / United States (Gross USD)

# Surveys AVERAGE SALARY / YEAR
1 20+ Years 6 $132,800 USD
2 12-16 Years 2 $117,500 USD
3 8-12 Years 5 $86,800 USD
4 2-4 Years 13 $64,900 USD
5 4-8 Years 8 $62,200 USD
6 1-2 Years 3 $49,200 USD
7 0-1 Year 8 $46,400 USD

Age / Market Research / United States (Gross USD)

# Surveys AVERAGE SALARY / YEAR
1 41-45 2 $159,000 USD
2 56-60 2 $144,000 USD
3 31-35 2 $94,000 USD
4 46-50 5 $84,400 USD
5 36-40 3 $84,000 USD
6 26-30 12 $77,000 USD
7 21-25 9 $50,900 USD
8 n/a 10 $47,600 USD

Work Type / Market Research / United States (Gross USD)

# Surveys AVERAGE SALARY / YEAR
1 Contract 2 $89,000 USD
2 Permanent 43 $73,200 USD

States / Market Research / United States (Gross USD)

# Surveys AVERAGE SALARY / YEAR
1 North Carolina 2 $155,500 USD
2 Delaware 1 $123,000 USD
3 Louisiana 1 $105,000 USD
4 District Of Columbia (DC) 3 $101,000 USD
5 Pennsylvania 3 $91,000 USD
6 Minnesota 1 $80,500 USD
7 Ohio 3 $80,200 USD
8 Texas 3 $75,300 USD
9 Massachusetts 3 $74,000 USD
10 California 4 $69,500 USD
11 New York State 6 $67,500 USD
12 Florida 3 $61,700 USD
13 Arizona 2 $55,000 USD
14 Colorado 2 $53,500 USD
15 Illinois 1 $50,000 USD
16 Georgia 1 $50,000 USD
17 Indiana 2 $49,000 USD
18 Washington State 2 $44,500 USD
19 New Jersey 2 $35,000 USD

Cities / Market Research / United States (Gross USD)

# Surveys AVERAGE SALARY / YEAR
1 Fayetteville 1 $183,000 USD
2 Columbus 1 $158,000 USD
3 Raleigh 1 $128,000 USD
4 Wilmington, Delaware 1 $123,000 USD
5 New Orleans 1 $105,000 USD
6 Washington DC 3 $101,000 USD
7 Philadelphia 3 $91,000 USD
8 Dallas 2 $85,500 USD
9 St. Paul 1 $80,500 USD
10 San Francisco 3 $78,000 USD
11 St. Petersburg 1 $75,000 USD
12 New York City 4 $74,800 USD
13 Boston 3 $74,000 USD
14 Peoria 1 $60,000 USD
15 Miami 1 $55,000 USD
16 Houston 1 $55,000 USD
17 Orlando 1 $55,000 USD
18 Denver 2 $53,500 USD
19 Rochester 2 $53,000 USD
20 Seattle 1 $53,000 USD
21 Toledo 1 $50,700 USD
22 Tempe 1 $50,000 USD
23 Chicago 1 $50,000 USD
24 Fort Wayne 1 $50,000 USD
25 Atlanta 1 $50,000 USD
26 Indianapolis 1 $48,000 USD
27 Los Angeles 1 $44,000 USD
28 Spokane 1 $36,000 USD
29 Newark 2 $35,000 USD
30 Cincinnati 1 $32,000 USD

People's individual salary examples (surveys)

Markey Research Analyst
Posted 14 November 2021
City Education Experience Knowledge Gross salary / year
Denver Bachelors Degree 0-1 Year Basic $55,000 USD

Research Coordinator
Posted 16 September 2021
City Education Experience Knowledge Gross salary / year
Rochester Bachelors Degree 0-1 Year Intermediate $38,000 USD

Market Analyst
Posted 01 July 2021
City Education Experience Knowledge Gross salary / year
Toledo Bachelors Degree 1-2 Years Expert $50,700 USD

Marketing Specialist
Posted 28 June 2021
City Education Experience Knowledge Gross salary / year
Denver Bachelors Degree 2-4 Years Advanced $52,000 USD

Web Analytics Manager
Posted 14 July 2020
City Education Experience Knowledge Gross salary / year
Raleigh Bachelors Degree 20+ Years n/a $128,000 USD

Ptw Analyst
Posted 03 September 2019
City Education Experience Knowledge Gross salary / year
Washington DC Masters Degree 8-12 Years n/a $117,000 USD

Senior Research Executive
Posted 13 June 2019
City Education Experience Knowledge Gross salary / year
New York City Bachelors Degree 2-4 Years n/a $67,000 USD

Marketing Research Manager
Posted 15 March 2019
City Education Experience Knowledge Gross salary / year
New Orleans Bachelors Degree 2-4 Years n/a $105,000 USD

Research Analyst
Posted 06 March 2019
City Education Experience Knowledge Gross salary / year
Miami Masters Degree 2-4 Years n/a $55,000 USD

Market Coordinator
Posted 01 February 2019
City Education Experience Knowledge Gross salary / year
Tempe Bachelors Degree 4-8 Years n/a $50,000 USD

Business Intelligence Manager
Posted 14 December 2018
City Education Experience Knowledge Gross salary / year
Washington DC Bachelors Degree 8-12 Years n/a $100,000 USD

Research Associate
Posted 12 November 2018
City Education Experience Knowledge Gross salary / year
Rochester Bachelors Degree 2-4 Years n/a $68,000 USD

Jr. Analyst
Posted 23 August 2018
City Education Experience Knowledge Gross salary / year
Houston Bachelors Degree 0-1 Year n/a $55,000 USD

Market Research Associate
Posted 12 January 2018
City Education Experience Knowledge Gross salary / year
Indianapolis Bachelors Degree 2-4 Years n/a $48,000 USD


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