MARKETING MANAGER / SALARY
SWITZERLAND

SALARY SURVEYS

39

UPDATED
April 2024
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AVERAGE SALARY / YEAR

MOST TYPICAL SALARY / YEAR

Gross income

Net (after tax)

0.84 CHF = 1 USD

113,161 CHF

$134,427 USD

Zurich

108,982 CHF

81,654 CHF

$97,000 USD

Including "Zurich"

Excluding "Zurich"

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Average Salary / Marketing Manager / Switzerland

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Average salary for Marketing Manager / Switzerland is 113,161 CHF per year. The most typical earning is 81,654 CHF. All data are based on 39 salary surveys. Salaries are different between men and women. Men receive an average salary of 114,990 CHF. Women receive a salary of 112,212 CHF.

Based on education, the highest salaries receive people with Masters Degree with salary of 121,472 CHF. The second most paid education level is Doctorate Degree with salary of 120,798 CHF.

Different experiences affect earning as well. People with 20+ Years of experience receive salary of 180,482 CHF. Employees with 12-16 Years of experience receive 156,154 CHF.

Levels / Marketing Manager / Switzerland (Gross CHF)

Salary Levels (CHF) per Year	Surveys	[%]
8,400 CHF - 12,599 CHF	0	n/a
12,600 CHF - 16,799 CHF	0	n/a
16,800 CHF - 20,999 CHF	0	n/a
21,000 CHF - 25,299 CHF	0	n/a
25,300 CHF - 29,499 CHF	0	n/a
29,500 CHF - 33,699 CHF	0	n/a
33,700 CHF - 37,899 CHF	0	n/a
37,900 CHF - 42,099 CHF	0	n/a
42,100 CHF - 46,299 CHF	1	100% 2.56%
46,300 CHF - 50,499 CHF	0	n/a
50,500 CHF - 54,699 CHF	0	n/a
54,700 CHF - 58,899 CHF	0	n/a
58,900 CHF - 63,099 CHF	1	97.44% 2.56%
63,100 CHF - 67,299 CHF	1	94.87% 2.56%
67,300 CHF - 71,599 CHF	2	92.31% 5.13%
71,600 CHF - 75,799 CHF	2	87.18% 5.13%
75,800 CHF - 79,999 CHF	1	82.05% 2.56%
THE MOST TYPICAL SALARY
80,000 CHF - 84,199 CHF	3	79.49% 7.69%
84,200 CHF - 88,399 CHF	2	71.79% 5.13%
88,400 CHF - 92,599 CHF	1	66.67% 2.56%
92,600 CHF - 96,799 CHF	2	64.1% 5.13%
96,800 CHF - 100,999 CHF	3	58.97% 7.69%
101,000 CHF - 105,199 CHF	1	51.28% 2.56%
105,200 CHF - 109,399 CHF	0	n/a
109,400 CHF - 113,599 CHF	0	n/a
113,600 CHF - 117,899 CHF	2	48.72% 5.13%
117,900 CHF - 122,099 CHF	3	43.59% 7.69%
122,100 CHF - 126,299 CHF	2	35.9% 5.13%
HIGH SALARIES
126,300 CHF - 134,699 CHF	3	30.77% 7.69%
134,700 CHF - 143,099 CHF	2	23.08% 5.13%
143,100 CHF - 151,499 CHF	1	17.95% 2.56%
151,500 CHF - 159,899 CHF	1	15.38% 2.56%
159,900 CHF - 168,399 CHF	1	12.82% 2.56%
168,400 CHF - 176,799 CHF	2	10.26% 5.13%
176,800 CHF - 185,199 CHF	0	n/a
185,200 CHF - 193,599 CHF	0	n/a
193,600 CHF - 201,999 CHF	0	n/a
202,000 CHF - 210,399 CHF	0	n/a
210,500 CHF - 294,599 CHF	2	5.13% 5.13%

Gender / Marketing Manager / Switzerland (Gross CHF)

#		Surveys		AVERAGE SALARY / YEAR
1	Men	17	114,990 CHF
2	Women	15	112,212 CHF

Education / Marketing Manager / Switzerland (Gross CHF)

#		Surveys
1	Masters Degree	17	121,472 CHF
2	Doctorate Degree	3	120,798 CHF
3	Bachelors Degree	18	105,646 CHF
4	Some College	1	84,011 CHF

Experience / Marketing Manager / Switzerland (Gross CHF)

#		Surveys
1	20+ Years	2	180,482 CHF
2	12-16 Years	4	156,154 CHF
3	8-12 Years	10	122,398 CHF
4	4-8 Years	16	100,174 CHF
5	2-4 Years	6	89,904 CHF
6	0-1 Year	1	61,535 CHF

Age / Marketing Manager / Switzerland (Gross CHF)

#		Surveys
1	41-45	4	170,380 CHF
2	36-40	5	147,652 CHF
3	46-50	1	121,724 CHF
4	n/a	7	110,781 CHF
5	31-35	10	104,720 CHF
6	26-30	9	90,746 CHF
7	21-25	3	77,277 CHF

Work Type / Marketing Manager / Switzerland (Gross CHF)

#		Surveys
1	Permanent	36	115,832 CHF
2	Self Employed	2	100,342 CHF
3	Contract	1	44,194 CHF

Cities / Marketing Manager / Switzerland (Gross CHF)

#		Surveys
1	Basel	3	139,570 CHF
2	Lugano	1	129,553 CHF
3	Geneva	9	125,344 CHF
4	Zurich	19	109,013 CHF
5	Lausanne	2	103,457 CHF
6	Bern	2	98,238 CHF
7	Winterthur	1	96,807 CHF
8	Lucerne	2	83,170 CHF

People's individual salary examples (surveys)

Marketing Manager

Posted 15 April 2022
Key knowledge and tasks

"9 years experience."

City	Education	Experience	Knowledge	Gross salary / year
Zurich	Bachelors Degree	4-8 Years	Expert	86,400 CHF

Marketing Manager

Posted 22 March 2022
Key knowledge and tasks

"Marketing."

City	Education	Experience	Knowledge	Gross salary / year
Zurich	Masters Degree	4-8 Years	Expert	98,700 CHF

Global Marketing Manager

Posted 22 March 2022

City	Education	Experience	Knowledge	Gross salary / year
Zurich	Masters Degree	8-12 Years	Advanced	137,100 CHF

Marketing Manager

Posted 22 October 2021
Key knowledge and tasks

"Marketing campaign."

City	Education	Experience	Knowledge	Gross salary / year
Winterthur	Bachelors Degree	4-8 Years	Advanced	96,800 CHF

Marketing Manager

Posted 31 May 2021
Key knowledge and tasks

"Manage all physical and digital marketing activities of the company as well as online sales."

City	Education	Experience	Knowledge	Gross salary / year
Geneva	Bachelors Degree	0-1 Year	Intermediate	61,600 CHF

Application Specialist

Posted 13 May 2021
Key knowledge and tasks

"Healthcare software."

City	Education	Experience	Knowledge	Gross salary / year
Basel	Doctorate Degree	2-4 Years	Expert	113,600 CHF

Marketing Manager

Posted 28 January 2021
Key knowledge and tasks

"Marketing communications, marketing management, digital marketing, Change management, change communications, Certificate - Change Management Practitioner."

City	Education	Experience	Knowledge	Gross salary / year
Zurich	Masters Degree	4-8 Years	n/a	121,700 CHF

Regional Marketing Manager

Posted 09 November 2020
Key knowledge and tasks

"Digital marketing, coordination."

City	Education	Experience	Knowledge	Gross salary / year
Zurich	Bachelors Degree	2-4 Years	n/a	86,400 CHF

Pr Manager

Posted 21 September 2020
Key knowledge and tasks

"Influencer marketing, digital marketing, website management, crm, pr, e-pr, global and local, fmcg."

City	Education	Experience	Knowledge	Gross salary / year
Geneva	Doctorate Degree	4-8 Years	n/a	80,700 CHF

Digital Marketing Manager

Posted 26 August 2020
Key knowledge and tasks

"Experienced crafting & managing engaging digital experiences focused on the end-user • Ease to collect, analyze and structure
needs between cross-functional teams • Project Management (Agile and waterfall) • Management & Support of global digital
marketing projects • Launch of Multi-channel Marketing Campaigns • Web performance measurement & reporting Content
marketing • Social media campaigns • Digital & Print Design • UX/UI expert • Passionate to bring value to client."

City	Education	Experience	Knowledge	Gross salary / year
Lausanne	Bachelors Degree	8-12 Years	n/a	72,500 CHF

Manager Of Marketing Innovation

Posted 14 December 2019
Key knowledge and tasks

"Lead of European wide product initiatives, product management and project management."

City	Education	Experience	Knowledge	Gross salary / year
Zurich	Masters Degree	2-4 Years	n/a	116,700 CHF

Digital Manager

Posted 03 October 2019
Key knowledge and tasks

"Organize, structure, meetings."

City	Education	Experience	Knowledge	Gross salary / year
Geneva	Some College	2-4 Years	n/a	84,000 CHF

E-commerme Head

Posted 22 July 2019
Key knowledge and tasks

"Head of e-commerce."

City	Education	Experience	Knowledge	Gross salary / year
Lausanne	Bachelors Degree	12-16 Years	n/a	134,400 CHF

Digital Marketing Manager

Posted 25 April 2019
Key knowledge and tasks

"Managing various campaigns for various clients (small and medium sized) in the digital marketing area (SEA, SEO, Social Media). Working in an agency with approx. 100+ employees."

City	Education	Experience	Knowledge	Gross salary / year
Zurich	Masters Degree	2-4 Years	n/a	71,400 CHF

Pr Manager

Posted 24 April 2019
Key knowledge and tasks

"Public relations."

City	Education	Experience	Knowledge	Gross salary / year
Zurich	Bachelors Degree	2-4 Years	n/a	67,200 CHF

Global Marketing Manager

Posted 09 March 2019
Key knowledge and tasks

"Sales strategy techical research marketing."

City	Education	Experience	Knowledge	Gross salary / year
Basel	Doctorate Degree	12-16 Years	n/a	168,000 CHF

Head Of Digital Marketing

Posted 25 October 2018
Key knowledge and tasks

"Online marketing."

City	Education	Experience	Knowledge	Gross salary / year
Lucerne	Bachelors Degree	4-8 Years	n/a	98,900 CHF

Project Manager

Posted 26 August 2018
Key knowledge and tasks

"Manage project from planning to execution."

City	Education	Experience	Knowledge	Gross salary / year
Lucerne	Bachelors Degree	4-8 Years	n/a	67,400 CHF

Product Manager

Posted 07 December 2017
Key knowledge and tasks

"Provide solid Analysis about market, customer, competitors in order to achieve margin and Profit for the Company. Sales Support with Training at exhibtions fairs."

City	Education	Experience	Knowledge	Gross salary / year
Zurich	Masters Degree	8-12 Years	n/a	95,100 CHF

Marketing Manager

Posted 08 August 2017
Key knowledge and tasks

"Partner marketing
B2B and B2C marketing
Digital marketing."

City	Education	Experience	Knowledge	Gross salary / year
Zurich	Masters Degree	4-8 Years	n/a	80,700 CHF

Export Project Manager

Posted 04 July 2017
Key knowledge and tasks

"Adapt local products for export markets."

City	Education	Experience	Knowledge	Gross salary / year
Zurich	Masters Degree	4-8 Years	n/a	101,900 CHF

MARKETING MANAGER / SALARY SWITZERLAND

39

113,161 CHF

108,982 CHF

81,654 CHF

Average Salary / Marketing Manager / Switzerland

Levels / Marketing Manager / Switzerland (Gross CHF)

Gender / Marketing Manager / Switzerland (Gross CHF)

Education / Marketing Manager / Switzerland (Gross CHF)

Experience / Marketing Manager / Switzerland (Gross CHF)

Age / Marketing Manager / Switzerland (Gross CHF)

Work Type / Marketing Manager / Switzerland (Gross CHF)

Cities / Marketing Manager / Switzerland (Gross CHF)

People's individual salary examples (surveys)

MARKETING MANAGER / SALARY
SWITZERLAND