Marketing, Sales, Purchase | FI | Average Salary Survey 2022

Salary Levels (EUR) per Year

Surveys

[%]

€9,500 EUR - €14,299 EUR

n/a

€14,300 EUR - €18,999 EUR

100%
2.33%

€19,000 EUR - €23,799 EUR

97.67%
6.98%

€23,800 EUR - €28,499 EUR

90.7%
2.33%

€28,500 EUR - €33,299 EUR

n/a

€33,300 EUR - €37,999 EUR

88.37%
4.65%

THE MOST TYPICAL SALARY

€38,000 EUR - €42,799 EUR

83.72%
16.28%

€42,800 EUR - €47,599 EUR

67.44%
9.3%

€47,600 EUR - €52,299 EUR

58.14%
6.98%

€52,300 EUR - €57,099 EUR

51.16%
2.33%

€57,100 EUR - €61,799 EUR

48.84%
11.63%

€61,800 EUR - €66,599 EUR

37.21%
4.65%

€66,600 EUR - €71,299 EUR

32.56%
2.33%

€71,300 EUR - €76,099 EUR

30.23%
2.33%

€76,100 EUR - €80,799 EUR

27.91%
4.65%

€80,800 EUR - €85,599 EUR

23.26%
6.98%

€85,600 EUR - €90,399 EUR

16.28%
2.33%

€90,400 EUR - €95,099 EUR

13.95%
2.33%

€95,100 EUR - €99,899 EUR

n/a

€99,900 EUR - €104,599 EUR

11.63%
4.65%

€104,600 EUR - €109,399 EUR

6.98%
4.65%

€109,400 EUR - €114,099 EUR

n/a

€114,100 EUR - €118,899 EUR

n/a

€118,900 EUR - €123,599 EUR

n/a

€123,600 EUR - €128,399 EUR

n/a

€128,400 EUR - €133,099 EUR

n/a

€133,100 EUR - €137,899 EUR

n/a

€137,900 EUR - €142,699 EUR

n/a

HIGH SALARIES

€142,700 EUR - €152,199 EUR

n/a

€152,200 EUR - €161,699 EUR

n/a

€161,700 EUR - €171,199 EUR

n/a

€171,200 EUR - €180,699 EUR

n/a

€180,700 EUR - €190,199 EUR

n/a

€190,200 EUR - €199,699 EUR

n/a

€199,700 EUR - €209,199 EUR

n/a

€209,200 EUR - €218,699 EUR

n/a

€218,700 EUR - €228,299 EUR

n/a

€228,300 EUR - €237,799 EUR

n/a

€237,800 EUR - €332,899 EUR

2.33%
2.33%

Surveys

AVERAGE SALARY / YEAR

Men

€80,365 EUR

Women

€45,936 EUR

Surveys

AVERAGE SALARY / YEAR

Masters Degree

€66,574 EUR

High School

€64,672 EUR

Bellow H. School

€64,672 EUR

Doctorate Degree

€61,629 EUR

Bachelors Degree

€56,778 EUR

Surveys

AVERAGE SALARY / YEAR

20+ Years

€271,435 EUR

12-16 Years

€85,501 EUR

16-20 Years

€85,025 EUR

8-12 Years

€74,849 EUR

4-8 Years

€52,118 EUR

2-4 Years

€44,319 EUR

0-1 Year

€43,654 EUR

1-2 Years

€33,858 EUR

Surveys

AVERAGE SALARY / YEAR

46-50

€177,089 EUR

41-45

€83,503 EUR

36-40

€75,419 EUR

n/a

€64,672 EUR

51-55

€61,629 EUR

31-35

€60,773 EUR

26-30

€48,884 EUR

21-25

€34,048 EUR

14-20

€17,689 EUR

Surveys

AVERAGE SALARY / YEAR

Permanent

€65,148 EUR

Self Employed

€63,436 EUR

Contract

€54,971 EUR

Part Time

€17,689 EUR

Surveys

AVERAGE SALARY / YEAR

Espoo

€87,688 EUR

Tampere

€71,330 EUR

Helsinki

€50,596 EUR

Vantaa

€49,170 EUR

Oulu

€42,417 EUR

Surveys

AVERAGE SALARY / YEAR

Sales Manager

€101,003 EUR

Purchasing Manager

€86,071 EUR

Advertising Coordinator

€82,457 EUR

Sales Executives

€64,672 EUR

Lead Purchaser

€60,107 EUR

Sales Engineer

€59,061 EUR

Sales

€58,015 EUR

Marketing Manager

€56,018 EUR

Other Marketing Career

€50,977 EUR

Marketing Executive

€45,841 EUR

Retail Store Manager

€43,939 EUR

Purchaser

€42,417 EUR

Business Marketing

€38,898 EUR

Sales Representative

€38,137 EUR

Advertising

€37,852 EUR

Marketing Coordinator

€34,714 EUR

Marketing

€27,676 EUR

Inside Sales

€27,295 EUR

People's individual salary examples (surveys)

Sales And Marketing Graduate

Posted 10 March 2021
Key knowledge and tasks

"- Financial Reporting
- Performance Reporting
- Dashboard Development
- Training Staff."

City	Education	Experience	Knowledge	Gross salary / year
Espoo	Masters Degree	1-2 Years	n/a	€45,800 EUR

Customer Experience Manager

Posted 05 February 2021
Key knowledge and tasks

"Product manager."

City	Education	Experience	Knowledge	Gross salary / year
Helsinki	Masters Degree	2-4 Years	n/a	€60,700 EUR

Marketing Automation Specialist

Posted 30 December 2020
Key knowledge and tasks

"Conceptualize and implement campaigns."

City	Education	Experience	Knowledge	Gross salary / year
Helsinki	Bachelors Degree	2-4 Years	n/a	€37,700 EUR

Game Marketing Operation

Posted 27 July 2020
Key knowledge and tasks

"Operate game replated campaigns."

City	Education	Experience	Knowledge	Gross salary / year
Helsinki	Bachelors Degree	2-4 Years	n/a	€44,900 EUR

Vp Marketing

Posted 03 January 2020
Key knowledge and tasks

"Acquisition and retention."

City	Education	Experience	Knowledge	Gross salary / year
Helsinki	Masters Degree	12-16 Years	n/a	€75,200 EUR

Marketing Manager

Posted 22 October 2019
Key knowledge and tasks

"It is a job and it pays the bills."

City	Education	Experience	Knowledge	Gross salary / year
Espoo	Doctorate Degree	16-20 Years	n/a	€61,600 EUR

Marketing Manager

Posted 14 October 2019
Key knowledge and tasks

"Digital Marketing, Copywriting, Event Management."

City	Education	Experience	Knowledge	Gross salary / year
Helsinki	Bachelors Degree	4-8 Years	n/a	€39,500 EUR

Marketing

Posted 02 September 2019
Key knowledge and tasks

"Sales and Marketing content ns social media."

City	Education	Experience	Knowledge	Gross salary / year
Helsinki	Masters Degree	0-1 Year	n/a	€38,900 EUR

Senior Manager Sales

Posted 06 August 2019
Key knowledge and tasks

"Business development
Team lead
Profit and loss responsibility 
Coach
Sales forecast
Services management."

City	Education	Experience	Knowledge	Gross salary / year
Tampere	Masters Degree	16-20 Years	n/a	€103,800 EUR

E-commerce Specialist, Amazon

Posted 23 July 2019
Key knowledge and tasks

"Amazon specialist."

City	Education	Experience	Knowledge	Gross salary / year
Espoo	Bachelors Degree	2-4 Years	n/a	€56,200 EUR

Sem Specialist

Posted 20 June 2019
Key knowledge and tasks

"Management of Google Ads."

City	Education	Experience	Knowledge	Gross salary / year
Helsinki	Bachelors Degree	2-4 Years	n/a	€37,800 EUR

Business Development

Posted 29 May 2019
Key knowledge and tasks

"Sales, Account management, marketing."

City	Education	Experience	Knowledge	Gross salary / year
Tampere	Masters Degree	2-4 Years	n/a	€38,900 EUR

Communications Specialist

Posted 28 January 2019
Key knowledge and tasks

"Internal communications."

City	Education	Experience	Knowledge	Gross salary / year
Espoo	Masters Degree	4-8 Years	n/a	€58,400 EUR

E-commerce Specialist

Posted 09 December 2018
Key knowledge and tasks

"Ppc specialist on Amazon."

City	Education	Experience	Knowledge	Gross salary / year
Espoo	Bachelors Degree	2-4 Years	n/a	€82,400 EUR

Marketing Trainee

Posted 07 November 2018
Key knowledge and tasks

"Digital Marketing, Content Marketing."

City	Education	Experience	Knowledge	Gross salary / year
Helsinki	Bachelors Degree	1-2 Years	n/a	€17,700 EUR

Sales Assistant

Posted 03 September 2018
Key knowledge and tasks

"Orders, sales, invoicing."

City	Education	Experience	Knowledge	Gross salary / year
Vantaa	Masters Degree	4-8 Years	n/a	€27,300 EUR

Sales Manager

Posted 15 May 2018
Key knowledge and tasks

"Budgeting, sales management, team leasing,."

City	Education	Experience	Knowledge	Gross salary / year
Helsinki	Masters Degree	12-16 Years	n/a	€87,200 EUR

Sales Development Representative

Posted 16 April 2018
Key knowledge and tasks

"Sales, outbound calls."

City	Education	Experience	Knowledge	Gross salary / year
Helsinki	Masters Degree	1-2 Years	n/a	€38,200 EUR

Category Manager

Posted 21 March 2018
Key knowledge and tasks

"•	Category Management for selected specific electrical components and mechanical components
•	Reaching annual cost reduction targets
•	Participating annual planning and budgeting
•	Map stakeholders (BA) requirements within category
•	Prepare and lead supplier negotiations and business meetings
•	Communicate internally status and activities within categories
•	Aim creating demand driven supply and constant material flow
•	Driving supplier segmentation by initiating segmentation proposals
•	Drive and participate the development of supplier agreements and contracts."

City	Education	Experience	Knowledge	Gross salary / year
Espoo	Masters Degree	12-16 Years	n/a	€94,200 EUR

Marketing Manager

Posted 25 February 2018
Key knowledge and tasks

"Lead generation, digital marketing."

City	Education	Experience	Knowledge	Gross salary / year
Helsinki	Masters Degree	4-8 Years	n/a	€43,100 EUR

Sales Director

Posted 11 February 2018
Key knowledge and tasks

"Business development purchasing director sales."

City	Education	Experience	Knowledge	Gross salary / year
Helsinki	Bachelors Degree	16-20 Years	n/a	€106,000 EUR

Technical Sales

Posted 22 August 2017
Key knowledge and tasks

"Technical sales. Localization, Sales material preperation."

City	Education	Experience	Knowledge	Gross salary / year
Helsinki	Masters Degree	8-12 Years	n/a	€57,200 EUR

MARKETING, SALES, PURCHASE / SALARY
FINLAND

43

€62,489 EUR

€50,561 EUR

€39,944 EUR

Average Salary / Marketing, Sales, Purchase / Finland

Levels / Marketing, Sales, Purchase / Finland (Gross EUR)

Gender / Marketing, Sales, Purchase / Finland (Gross EUR)

Education / Marketing, Sales, Purchase / Finland (Gross EUR)

Experience / Marketing, Sales, Purchase / Finland (Gross EUR)

Age / Marketing, Sales, Purchase / Finland (Gross EUR)

Work Type / Marketing, Sales, Purchase / Finland (Gross EUR)

Cities / Marketing, Sales, Purchase / Finland (Gross EUR)

Careers / Marketing, Sales, Purchase / Finland (Gross EUR)

People's individual salary examples (surveys)

MARKETING, SALES, PURCHASE / SALARY FINLAND

43

€62,489 EUR

€50,561 EUR

€39,944 EUR

Average Salary / Marketing, Sales, Purchase / Finland

Levels / Marketing, Sales, Purchase / Finland (Gross EUR)

Gender / Marketing, Sales, Purchase / Finland (Gross EUR)

Education / Marketing, Sales, Purchase / Finland (Gross EUR)

Experience / Marketing, Sales, Purchase / Finland (Gross EUR)

Age / Marketing, Sales, Purchase / Finland (Gross EUR)

Work Type / Marketing, Sales, Purchase / Finland (Gross EUR)

Cities / Marketing, Sales, Purchase / Finland (Gross EUR)

Careers / Marketing, Sales, Purchase / Finland (Gross EUR)

People's individual salary examples (surveys)

MARKETING, SALES, PURCHASE / SALARY
FINLAND