Marketing, Sales, Purchase | DE | Average Salary Survey 2024

Associate Retail Specialist

Posted 17 July 2023
Key knowledge and tasks

"• Strategy management for our FMCG (fast-moving consumer goods) clients’ products on Amazon holistically across sales, marketing, and supply chain optimisation for the platform
• Digital Shelf Optimisation (titles, bullet points, images) through building and managing best-in-class Amazon Product Pages that drive traffic and conversions
• Promotional planning by developing and executing promotional calendars that accelerate growth for our clients
• Analytics and business data reporting by utilising proprietary dashboards that efficiently monitor business trends and develop go-forward strategies
• Serving as an on-call consultant to dig into every Amazon challenge via email, phone calls, in-person meetings, and reports
• Markets: Germany, United Kingdom, France, Italy, Spain 
• Segments: Beauty (Hair Care), Intimate Health, Fabric Care and Home Care."

City	Education	Experience	Knowledge	Gross salary / year
Berlin	Masters Degree	2-4 Years	Intermediate	€38,800 EUR

Social Media Manager

Posted 12 September 2022
Key knowledge and tasks

"Manage the companies social media operations."

City	Education	Experience	Knowledge	Gross salary / year
Hamburg	Masters Degree	2-4 Years	Expert	€70,000 EUR

Analyst

Posted 06 September 2022
Key knowledge and tasks

"Analysis."

City	Education	Experience	Knowledge	Gross salary / year
Berlin	Masters Degree	1-2 Years	Intermediate	€41,300 EUR

Marketing Research Analyst

Posted 06 September 2022
Key knowledge and tasks

"Interviews, reports, qualitative and quantitative analysis, databases."

City	Education	Experience	Knowledge	Gross salary / year
Berlin	Masters Degree	0-1 Year	Intermediate	€35,000 EUR

Strategic Buyer

Posted 21 July 2022
Key knowledge and tasks

"Global sourcing, TCO."

City	Education	Experience	Knowledge	Gross salary / year
--Other--	Masters Degree	8-12 Years	Advanced	€86,800 EUR

Junior Marketing Manager

Posted 16 June 2022
Key knowledge and tasks

"Influencer collaborations."

City	Education	Experience	Knowledge	Gross salary / year
Berlin	Bachelors Degree	0-1 Year	Expert	€37,000 EUR

Junior Crm Manager

Posted 14 June 2022
Key knowledge and tasks

"Email marketing."

City	Education	Experience	Knowledge	Gross salary / year
Berlin	Masters Degree	0-1 Year	Intermediate	€39,400 EUR

Senior Marketing Manager

Posted 27 May 2022
Key knowledge and tasks

"Digital marketing."

City	Education	Experience	Knowledge	Gross salary / year
München	Masters Degree	4-8 Years	Intermediate	€68,800 EUR

Marketing Manager

Posted 14 April 2022
Key knowledge and tasks

"Marketing."

City	Education	Experience	Knowledge	Gross salary / year
Berlin	Bachelors Degree	12-16 Years	Advanced	€81,700 EUR

Key Account Officer

Posted 18 February 2022
Key knowledge and tasks

"Key acccount management."

City	Education	Experience	Knowledge	Gross salary / year
Bonn	Bachelors Degree	2-4 Years	Advanced	€54,800 EUR

Marketer

Posted 17 January 2022
Key knowledge and tasks

"Marketing activity."

City	Education	Experience	Knowledge	Gross salary / year
Berlin	Bachelors Degree	1-2 Years	Advanced	€60,500 EUR

Customer Product Developer

Posted 14 January 2022
Key knowledge and tasks

"Customer facing."

City	Education	Experience	Knowledge	Gross salary / year
Nürnberg	Some College	0-1 Year	Basic	€47,300 EUR

Vice President

Posted 10 January 2022
Key knowledge and tasks

"Head of indirect procurement."

City	Education	Experience	Knowledge	Gross salary / year
Stuttgart	Bachelors Degree	16-20 Years	Expert	€192,400 EUR

Junior Sea Manager

Posted 10 January 2022
Key knowledge and tasks

"SEA related tasks."

City	Education	Experience	Knowledge	Gross salary / year
Berlin	Bachelors Degree	0-1 Year	Intermediate	€41,800 EUR

Marketing Manager

Posted 06 January 2022
Key knowledge and tasks

"Responsible for Marketing Strategy."

City	Education	Experience	Knowledge	Gross salary / year
Köln	Bachelors Degree	8-12 Years	Advanced	€69,300 EUR

Content Lead

Posted 05 January 2022
Key knowledge and tasks

"Content team management."

City	Education	Experience	Knowledge	Gross salary / year
Berlin	Bachelors Degree	1-2 Years	Expert	€77,400 EUR

Marketing Manager

Posted 03 January 2022
Key knowledge and tasks

"Marketing plans."

City	Education	Experience	Knowledge	Gross salary / year
Stuttgart	High School	2-4 Years	Advanced	€99,000 EUR

Internationl Business

Posted 02 January 2022
Key knowledge and tasks

"Sales."

City	Education	Experience	Knowledge	Gross salary / year
Berlin	Bachelors Degree	2-4 Years	Advanced	€44,000 EUR

Key Account Manager

Posted 28 December 2021
Key knowledge and tasks

"Find new customers and manage the existing ones."

City	Education	Experience	Knowledge	Gross salary / year
Düsseldorf	Masters Degree	2-4 Years	Intermediate	€45,600 EUR

Junior Procurement Manager

Posted 28 November 2021
Key knowledge and tasks

"Software and hardware procurement."

City	Education	Experience	Knowledge	Gross salary / year
Hamburg	Masters Degree	1-2 Years	Intermediate	€50,600 EUR

Business Pro

Posted 23 November 2021
Key knowledge and tasks

"Technical tasks at store and check-up."

City	Education	Experience	Knowledge	Gross salary / year
Berlin	Masters Degree	0-1 Year	Advanced	€52,800 EUR

Offline Marketing Manager

Posted 18 November 2021
Key knowledge and tasks

"Media purchasing, campaign management."

City	Education	Experience	Knowledge	Gross salary / year
Berlin	Bachelors Degree	1-2 Years	Intermediate	€49,500 EUR

Marketing

Posted 17 November 2021
Key knowledge and tasks

"E-Commerce Sales."

City	Education	Experience	Knowledge	Gross salary / year
Hamburg	Bachelors Degree	2-4 Years	Advanced	€33,000 EUR

Junior Marketing Manager

Posted 02 November 2021
Key knowledge and tasks

"Marketing."

City	Education	Experience	Knowledge	Gross salary / year
München	Masters Degree	0-1 Year	Intermediate	€57,200 EUR

Regional Account Manager

Posted 08 October 2021
Key knowledge and tasks

"Genetics."

City	Education	Experience	Knowledge	Gross salary / year
Berlin	Doctorate Degree	1-2 Years	Expert	€66,000 EUR

Sales Executive

Posted 07 October 2021
Key knowledge and tasks

"Marketing, Sales, referral marketing."

City	Education	Experience	Knowledge	Gross salary / year
Berlin	Bachelors Degree	1-2 Years	Intermediate	€44,000 EUR

Program Manager

Posted 02 October 2021
Key knowledge and tasks

"Change management."

City	Education	Experience	Knowledge	Gross salary / year
Köln	Masters Degree	4-8 Years	Expert	€105,500 EUR

Senior Buyer

Posted 19 September 2021
Key knowledge and tasks

"Training new employees, KPI and reports, communication with sellers."

City	Education	Experience	Knowledge	Gross salary / year
Berlin	Bachelors Degree	8-12 Years	Advanced	€38,500 EUR

Sales Manager And Owner

Posted 11 September 2021
Key knowledge and tasks

"Designing, Marketing, Sales."

City	Education	Experience	Knowledge	Gross salary / year
Bielefeld	Bachelors Degree	2-4 Years	Advanced	€26,400 EUR

Sales Team Lead Germany

Posted 16 August 2021
Key knowledge and tasks

"Lead a sales team of 6 people."

City	Education	Experience	Knowledge	Gross salary / year
Berlin	Bachelors Degree	1-2 Years	Intermediate	€77,000 EUR

Marketing Manager And External Communications

Posted 14 July 2021
Key knowledge and tasks

"Social media, Google Ads, press releases, case studies, webinar organization and management, event organization and participation."

City	Education	Experience	Knowledge	Gross salary / year
Berlin	Bachelors Degree	2-4 Years	Advanced	€49,500 EUR

Working Student

Posted 28 June 2021
Key knowledge and tasks

"SEO Content writing."

City	Education	Experience	Knowledge	Gross salary / year
Berlin	Masters Degree	0-1 Year	Intermediate	€12,700 EUR

Solutions Engineer

Posted 28 March 2021
Key knowledge and tasks

"Architecting implementations of enterprise clients."

City	Education	Experience	Knowledge	Gross salary / year
Berlin	Bachelors Degree	4-8 Years	n/a	€99,300 EUR

Junior Online Marketplaces Manager

Posted 24 March 2021
Key knowledge and tasks

"Amazon campaigns."

City	Education	Experience	Knowledge	Gross salary / year
Frankfurt am Main	Masters Degree	1-2 Years	n/a	€39,300 EUR

Sales Demand Specialist

Posted 05 March 2021
Key knowledge and tasks

"Demand planning, provide training about sales forecast. Create revenue projection."

City	Education	Experience	Knowledge	Gross salary / year
München	Masters Degree	8-12 Years	n/a	€70,900 EUR

Director

Posted 05 March 2021
Key knowledge and tasks

"Full P&L responsibility, staffing, strategic management, sales management, sop's."

City	Education	Experience	Knowledge	Gross salary / year
Düsseldorf	Masters Degree	20+ Years	n/a	€176,700 EUR

Sales Manager

Posted 27 February 2021
Key knowledge and tasks

"Sales management, negotiation."

City	Education	Experience	Knowledge	Gross salary / year
Berlin	Bachelors Degree	2-4 Years	n/a	€87,500 EUR

Digital Marketing Manager

Posted 24 February 2021
Key knowledge and tasks

"Salesforce Certified, Adobe Certified."

City	Education	Experience	Knowledge	Gross salary / year
Leipzig	Bachelors Degree	4-8 Years	n/a	€76,400 EUR

Graphic Designer

Posted 18 February 2021
Key knowledge and tasks

"Graphic support for the marketing department."

City	Education	Experience	Knowledge	Gross salary / year
Düsseldorf	Bachelors Degree	4-8 Years	n/a	€58,100 EUR

Performance Marketing Manager

Posted 05 February 2021
Key knowledge and tasks

"Paid Social, Paid Search, Data Studio."

City	Education	Experience	Knowledge	Gross salary / year
Berlin	Masters Degree	1-2 Years	n/a	€43,600 EUR

Marketing Coordinator

Posted 04 January 2021
Key knowledge and tasks

"Communication Master Degrees 
Project Management
Work qualitiy."

City	Education	Experience	Knowledge	Gross salary / year
Berlin	Masters Degree	2-4 Years	n/a	€46,900 EUR

Marketing Automation

Posted 21 December 2020
Key knowledge and tasks

"Marketo, lead generation, b2b, website optimization, digital marketing, marketing automation, Email Marketing."

City	Education	Experience	Knowledge	Gross salary / year
München	Masters Degree	1-2 Years	n/a	€44,700 EUR

Vp Marketing

Posted 05 December 2020
Key knowledge and tasks

"Oversee all marketing and communications."

City	Education	Experience	Knowledge	Gross salary / year
Berlin	Some College	16-20 Years	n/a	€248,600 EUR

Senior Digital Marketing Manager

Posted 01 December 2020
Key knowledge and tasks

"Website, SEO, social media and email marketing management."

City	Education	Experience	Knowledge	Gross salary / year
Berlin	Bachelors Degree	4-8 Years	n/a	€54,900 EUR

Marketing Expert

Posted 24 November 2020
Key knowledge and tasks

"Consulting and advertising on Facebook and Google."

City	Education	Experience	Knowledge	Gross salary / year
Berlin	Bachelors Degree	0-1 Year	n/a	€33,800 EUR

Sr. Market Reseach Consultant

Posted 19 November 2020
Key knowledge and tasks

"Market research."

City	Education	Experience	Knowledge	Gross salary / year
Berlin	Bachelors Degree	8-12 Years	n/a	€61,600 EUR

Business Development Manager

Posted 18 November 2020
Key knowledge and tasks

"Selling
Selling
Selling."

City	Education	Experience	Knowledge	Gross salary / year
Berlin	Bachelors Degree	2-4 Years	n/a	€54,700 EUR

Digital Marketing Manager

Posted 08 November 2020
Key knowledge and tasks

"Lead the Multichannel marketing team, strategy and execution for the division accross EMEA. 
Support the redefinition of digital customer engagement management including (online promotion, customer journey definition and engagement strategy), Marketing cloud."

City	Education	Experience	Knowledge	Gross salary / year
Düsseldorf	Bachelors Degree	12-16 Years	n/a	€74,600 EUR

Influencer Marketing Executive

Posted 28 September 2020
Key knowledge and tasks

"Set up collaborations on social media channels."

City	Education	Experience	Knowledge	Gross salary / year
Berlin	Bachelors Degree	2-4 Years	n/a	€27,800 EUR

Senior Manager Marketing

Posted 30 August 2020
Key knowledge and tasks

"- Continuously developing and improving processes and tools by identifying, prioritizing and aligning needs across Central Marketing
and with the business units as well as by sharing of best practices
- Act as global Center of Excellence by establishing standard operating procedures and protocols for all marketing-related activities; for example, you will develop a marketing planning and review process across the enterprise in accordance with the company's strategic priorities and define marketing KPIs as well as monitor RoI of marketing investments
- Furthermore, responsible for the alignment, coordination and tracking of activities that span across Central Marketing and will support the implementation of the set goals and roadmap
- Responsible for the establishment and continuous development of a marketing academy in cooperation with internal stakeholders (e. g. HR)
- Actively build up the Marketing Excellence Team and/or a (virtual) internal and external network and own the respective Marketing Excellence budget."

City	Education	Experience	Knowledge	Gross salary / year
Düsseldorf	Bachelors Degree	12-16 Years	n/a	€139,200 EUR

MARKETING, SALES, PURCHASE / SALARY
GERMANY

247

€63,300 EUR

€55,279 EUR

€42,556 EUR

Average Salary / Marketing, Sales, Purchase / Germany

Levels / Marketing, Sales, Purchase / Germany (Gross EUR)

Gender / Marketing, Sales, Purchase / Germany (Gross EUR)

Education / Marketing, Sales, Purchase / Germany (Gross EUR)

Experience / Marketing, Sales, Purchase / Germany (Gross EUR)

Age / Marketing, Sales, Purchase / Germany (Gross EUR)

Work Type / Marketing, Sales, Purchase / Germany (Gross EUR)

Cities / Marketing, Sales, Purchase / Germany (Gross EUR)

Careers / Marketing, Sales, Purchase / Germany (Gross EUR)

People's individual salary examples (surveys)

MARKETING, SALES, PURCHASE / SALARY GERMANY

247

€63,300 EUR

€55,279 EUR

€42,556 EUR

Average Salary / Marketing, Sales, Purchase / Germany

Levels / Marketing, Sales, Purchase / Germany (Gross EUR)

Gender / Marketing, Sales, Purchase / Germany (Gross EUR)

Education / Marketing, Sales, Purchase / Germany (Gross EUR)

Experience / Marketing, Sales, Purchase / Germany (Gross EUR)

Age / Marketing, Sales, Purchase / Germany (Gross EUR)

Work Type / Marketing, Sales, Purchase / Germany (Gross EUR)

Cities / Marketing, Sales, Purchase / Germany (Gross EUR)

Careers / Marketing, Sales, Purchase / Germany (Gross EUR)

People's individual salary examples (surveys)

MARKETING, SALES, PURCHASE / SALARY
GERMANY